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	<title>University Press Books</title>
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	<link>http://universitypressbooks.com</link>
	<description>Ten Thousand Minds On Fire</description>
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		<title>PRODIGAL PROUST by Patrick McMahon</title>
		<link>http://universitypressbooks.com/prodigal-proust-by-patrick-mcmahon/prodigal-proust-by-patrick-mcmahon</link>
		<comments>http://universitypressbooks.com/prodigal-proust-by-patrick-mcmahon/prodigal-proust-by-patrick-mcmahon#comments</comments>
		<pubDate>Tue, 20 Dec 2011 15:31:15 +0000</pubDate>
		<dc:creator>William McClung</dc:creator>
				<category><![CDATA[Marcel Proust at UPB]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=1229</guid>
		<description><![CDATA[Mention Marcel Proust’s a la Recherche du Temps Perdu (In Search of Lost Time, or Remembrance of Things Past) and the inevitable observation will concern its sheer length, three thousand plus pages and six or seven volumes depending on the edition. To have read it in its entirety, as few do (although many quote) is [...]]]></description>
			<content:encoded><![CDATA[<p>Mention Marcel Proust’s <em>a la Recherche du Temps Perdu </em>(<em>In Search of Lost Time,</em> or <em>Remembrance of Things Past</em>) and the inevitable observation will concern its sheer length, three thousand plus pages and six or seven volumes depending on the edition. To have read it in its entirety, as few do (although many quote) is widely considered to be a monumental achievement. “I always wanted to read Proust” otherwise inveterate readers will say, as one might wish to run a marathon. Meanwhile I feel that the novel’s daunting reputation is misleading, that its better measure is <em>abundance</em>, rather than length. An even better word, coming from the author himself, would be <em>prodigal</em>, prodigal in its several senses: lavish, wasteful, spendthrift, and all these wrapped up in the biblical parable of the Prodigal Son.</p>
<p>In the course of our recently completed “Reading Proust at University Press Books” series, the word came up in discussing a passage describing an herbal infusion of lime flowers—the same beverage that famously figures into the earlier episode of the narrator’s dipping a crumb of madeleine in lime flower tea and having the taste inspire memories of his childhood in the French village of Combray. As we read the passage aloud in our meeting—a custom of which we’d become fond, the best way, we found, to savor such delicious prose—one phrase in particular jumped out at us. As Marcel looks into the tangle of blossoms and stems, looking more and more deeply, as with a dissecting microscope, into its layers, noting “a thousand, small useless details,” he refers to “the charming prodigality of the pharmacist” (who had prepared the infusion). We were puzzled by that word choice, common to the several translations we were reading from, and went to the French to find that it was indeed Proust’s word—“prodigalite.” Why just that word, not the one would expect in regards to a pharmacist? As we looked into the matter together, other shadings came forth, generous being one. Even after the discussion the matter continued to preoccupy us, and there was a subsequent string of emails regarding pharmacists and herbalists, lime blossoms and lindens, and inevitably, etymology. From the O.E.D.:</p>
<p><em>PRODIGAL </em></p>
<p><em>1 spending money or resources freely and recklessly; wastefully extravagant : “prodigal habits die hard.”</em></p>
<p><em>2 having or giving something on a lavish scale : “the dessert was crunchy with brown sugar and prodigal with whipped cream.” See note at profuse.</em></p>
<p>Wastefully extravagant, lavish, abundant, profuse: the prodigality of the pharmacist also stands for the sumptuousness of Proust’s prose as well as the equally extravagant luxury of reading it. (Who has the time anymore!)  But whether indulging in a lavish dessert or lavish literature, the delight is doing so in good company. And so, in our readings and discussions we indulged in a prodigality of reading pleasures. A different approach, indeed, to that of the marathon. Reading our relatively brief selections (adding up to around 30 of the 3,000 pages, or 1% of the total), the matter of length did not daunt us, did not even occur to us. A word, a phrase, a passage, contains worlds. As Proust himself said of his madeleine epiphany, villages and churches, parks and rivers, emerged from his cup of tea.</p>
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		<title>Is Bookselling a Profession? &#8211; III</title>
		<link>http://universitypressbooks.com/is-bookselling-a-profession-iii/is-bookselling-a-profession-iii</link>
		<comments>http://universitypressbooks.com/is-bookselling-a-profession-iii/is-bookselling-a-profession-iii#comments</comments>
		<pubDate>Sun, 20 Nov 2011 18:26:29 +0000</pubDate>
		<dc:creator>William McClung</dc:creator>
				<category><![CDATA[Is Bookselling a Profession?]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=1184</guid>
		<description><![CDATA[A professional bookseller buys and sells properties, much like a publisher or the procuress in Vermeer&#8217;s great painting below.  It is work, money exchanges hands, people are rewarded by buying and selling.  It takes knowledge, judgment, skill, time, caring, and an ability to manage money.  Some do it for a short time, some long.  Sometimes [...]]]></description>
			<content:encoded><![CDATA[<p>A professional bookseller buys and sells properties, much like a publisher or the procuress in Vermeer&#8217;s great painting below.  It is work, money exchanges hands, people are rewarded by buying and selling.  It takes knowledge, judgment, skill, time, caring, and an ability to manage money.  Some do it for a short time, some long.  Sometimes it adds up to something riveting, as this month at UPB:</p>
<p style="text-align: left;"><a href="http://universitypressbooks.com/wp-content/uploads/2011/11/Riveting-at-UPB.jpg"><img class="size-full wp-image-1186  aligncenter" title="Riveting at UPB" src="http://universitypressbooks.com/wp-content/uploads/2011/11/Riveting-at-UPB.jpg" alt="" width="620" height="192" /></a>Note the heads in this image of the audience listening to the man half-hidden on the right on November 29, 2011 during a  UPB Conversation with Brandi Catanese on her book The Problem of the Color(blind): Racial Transgression and the Politics of Black Performance published by Michigan.    William McClung</p>
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		<title>Is Bookselling a Profession? II</title>
		<link>http://universitypressbooks.com/is-bookselling-a-profession-ii/is-bookselling-a-profession-ii</link>
		<comments>http://universitypressbooks.com/is-bookselling-a-profession-ii/is-bookselling-a-profession-ii#comments</comments>
		<pubDate>Sun, 13 Nov 2011 18:14:51 +0000</pubDate>
		<dc:creator>William McClung</dc:creator>
				<category><![CDATA[Is Bookselling a Profession?]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=1158</guid>
		<description><![CDATA[I&#8217;ve had some blowback on my preoccupation with this question. Barnes says &#8220;don&#8217;t be patronizing/manupulating,&#8221; Creveling says &#8220;of course it is,&#8221;  Lopez and Sutton say, &#8220;sure, but we don&#8217;t need this,&#8221; and Karen says &#8220;get over it, this is getting tiresome.&#8221; Maybe Metier &#8212; as Callenbach and Bensky have suggested &#8212; is a better word: métier [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">I&#8217;ve had some blowback on my preoccupation with this question. Barnes says &#8220;don&#8217;t be patronizing/manupulating,&#8221; Creveling says &#8220;of course it is,&#8221;  Lopez and Sutton say, &#8220;sure, but we don&#8217;t need this,&#8221; and Karen says &#8220;get over it, this is getting tiresome.&#8221;</p>
<p style="text-align: left;">Maybe Metier &#8212; as Callenbach and Bensky have suggested &#8212; is a better word: <strong>métier</strong> . . . .a trade, profession, or occupation : <em>those who work honestly at their métier.</em>• an occupation or activity that one is good at : <em>she decided that her real métier was grand opera</em>.• an outstanding or advantageous characteristic : <em>subtlety is not his métier. </em>ORIGIN late 18th cent.: French, based on Latin <em>ministerium ‘service.’  Oxford American Dictionary</em></p>
<p style="text-align: left;">That&#8217;s about work and money, of course, but there is more than that in this.</p>
<p style="text-align: left;">It is also about beauty, intense interest, carefulness, and art.  Take a look at Vermeer&#8217;s marvelous painting of The Procuress below.  At our our best, I think that is what we are about, too &#8212; buying and selling, beautiful presentations, intense interest and value, social pleasures.          William McClung</p>
<p><span style="font-family: Baskerville;"><span class="Apple-style-span" style="line-height: normal; font-size: medium;"><span style="font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: small;"><span class="Apple-style-span" style="font-size: 13px; line-height: 19px;">          <a href="http://universitypressbooks.com/wp-content/uploads/2011/11/procuress-4001.jpg"><img class="aligncenter size-full wp-image-1167" title="procuress-400" src="http://universitypressbooks.com/wp-content/uploads/2011/11/procuress-4001.jpg" alt="" width="361" height="400" /></a></span></span></span></span></p>
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		<title>Is Bookselling a Profession?</title>
		<link>http://universitypressbooks.com/is-bookselling-a-profession/is-bookselling-a-profession</link>
		<comments>http://universitypressbooks.com/is-bookselling-a-profession/is-bookselling-a-profession#comments</comments>
		<pubDate>Mon, 07 Nov 2011 15:06:46 +0000</pubDate>
		<dc:creator>William McClung</dc:creator>
				<category><![CDATA[Is Bookselling a Profession?]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=1147</guid>
		<description><![CDATA[My old publishing buddies &#8212; Stanley Holowitz, Ernest Callenbach, Czeslaw Jan Grycz, Grant Barnes, and I &#8212; have been talking about professionialism and whether the honorific and challenge can be rightly applied to bookselling, particularly  at UPB/Berkeley. Callenbach in his thoughtful way writes: &#8220;A sense of professionalism always, I think, involves some kind of community [...]]]></description>
			<content:encoded><![CDATA[<p>My old publishing buddies &#8212; Stanley Holowitz, Ernest Callenbach, Czeslaw Jan Grycz, Grant Barnes, and I &#8212; have been talking about professionialism and whether the honorific and challenge can be rightly applied to bookselling, particularly  at UPB/Berkeley.</p>
<p>Callenbach in his thoughtful way writes:</p>
<p>&#8220;<!--StartFragment--><span style="font-family: Arial;">A sense of professionalism always, I think, involves some kind of community of colleagues&#8212;who influence, educate, and sometimes discipline each other. It is not a matter of certification, or even accumulation of an agreed canon of knowledge, but a social process. And so it thrives in societies where merit is appreciated more than connections, where hard work is respected no matter its mental or physical  aspects, and where a significant public recognizes the deserved reputations of the professionals.</span></p>
<p><span style="font-family: Arial;">&#8220;But I actually like better the French concept of metier, which can include bakers, street-sweepers, laundresses, waiters, taxi-drivers, and certainly book-sellers on any level: anyone who does a job with maximum finesse, sensitivity, perfection, for all to see. . . .&#8221;</span></p>
<p>The challenging work of selecting and selling serious  books to intellectuals awash in alternatives has, I maintain, potentially all those characteristics, much like publishing itself.   I want my dermatologist to be a professional in every way, though what he does every six months is tediously (for him) look at the pre-cancerous spots on my face and shoulders and then zap them with liquid nitrogen.  Part of professionalism is to do work, over and over again, that is repetitive for you, but highly important for each recipient.  And there is a great deal of knowledge, skill, and care in doing so well.  William McClung</p>
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		<title>The Argument Culture Lives On</title>
		<link>http://universitypressbooks.com/the-argument-culture-lives-on/the-argument-culture-lives-on</link>
		<comments>http://universitypressbooks.com/the-argument-culture-lives-on/the-argument-culture-lives-on#comments</comments>
		<pubDate>Sat, 27 Aug 2011 23:52:08 +0000</pubDate>
		<dc:creator>William McClung</dc:creator>
				<category><![CDATA[Miscellany]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=1041</guid>
		<description><![CDATA[I am re-reading The Argument Culture: Moving from Debate to Dialogue by linguist Deborah Tannen.   It was published in 1998, but as Washington wrangles over the debt and deficit crisis I find this book to be more relevant than ever.  In fact, I wish every member of Congress, the President, and the press would read [...]]]></description>
			<content:encoded><![CDATA[<p>I am re-reading <em>The Argument Culture</em><em>: Moving from Debate to Dialogue</em> by linguist Deborah Tannen.   It was published in 1998, but as Washington wrangles over the debt and deficit crisis I find this book to be more relevant than ever.  In fact, I wish every member of Congress, the President, and the press would read and ponder it thoughtfully.</p>
<p>Tannen describes the consequences of what she sees as a culture of argument and critique in our society.  In academia, this is manifested in a sense that only negative commentary shows truly critical thinking.  In journalism, there is a compulsion to frame everything in terms of two opposing sides.  This precludes more nuanced multisided approaches and in some cases overlegitimizes fringe opinions unsupported by fact.  Also, too frequently the press feels it&#8217;s done its job by presenting two sides without taking the added step of investigating the truth of their arguments.   Meanwhile, in politics, there is a downward spiral of public discourse into increasingly partisan vituperation.  Sound familiar?</p>
<p>In light of the current debate in Washington, the following quotes seem especially apt:  &#8220;The term &#8216;compromise&#8217; has two senses.  It can mean &#8216;weaken, undermine, destroy&#8217;&#8230;.  It can also mean &#8216;give in for the purpose of reaching agreement.&#8217;  The first sense of the word is decidedly negative, but the second sense could well be positive.  In recent years, even this sense of the word has taken on negative connotations&#8230;.  There was a time when the ability to compromise was considered a great strength.  Henry Clay&#8230;was called the &#8216;Great Compromiser&#8217; &#8212; and this was said with admiration.&#8221;</p>
<p><em>The Argument Culture </em>is still available in paperback, and we are going to reorder it for our stock at UPB.  If enough people read and act upon it, who knows &#8212; maybe we can start to change the public discourse for the better.</p>
<p>Sorayya Carr, UPB   /   Posted on July 30, 2011</p>
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		<title>Adventures with Ants by Mark W. Moffett, University of California Press, 2010, $29.95 cloth</title>
		<link>http://universitypressbooks.com/adventures-with-ants-by-mark-w-moffett-university-of-california-press-2010-29-95-cloth/adventures-with-ants-by-mark-w-moffett-university-of-california-press-2010-29-95-cloth</link>
		<comments>http://universitypressbooks.com/adventures-with-ants-by-mark-w-moffett-university-of-california-press-2010-29-95-cloth/adventures-with-ants-by-mark-w-moffett-university-of-california-press-2010-29-95-cloth#comments</comments>
		<pubDate>Sat, 29 Jan 2011 19:42:11 +0000</pubDate>
		<dc:creator>Sorayya Carr</dc:creator>
				<category><![CDATA[Book Commentaries]]></category>
		<category><![CDATA[Recommended Gift Books]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=817</guid>
		<description><![CDATA[Ya gotta love a guy who once had a pet slime mold.  Mark Moffett, author of Adventures with Ants, not only never lost his childhood fascination with creepy-crawly critters, but developed it into an exciting career.  His book, mainly an account of ant behavior but sprinkled with entertaining fieldwork anecdotes, would be an inspiring gift for [...]]]></description>
			<content:encoded><![CDATA[<p>Ya gotta love a guy who once had a pet slime mold.  Mark Moffett, author of <em>Adventures with Ants</em>, not only never lost his childhood fascination with creepy-crawly critters, but developed it into an exciting career.  His book, mainly an account of ant behavior but sprinkled with entertaining fieldwork anecdotes, would be an inspiring gift for a young person with similar interests.  Written for the general public and illustrated with amazing photos, the book also includes endnotes with references for the benefit of serious students of the field.  I especially liked that the exotic locations he visited included California.  (We here in the Bay Area are within the territory of the Very Large Colony of Argentine ants.)  There are several books for myrmecophiles&#8211;by which I mean ant-lovers, not symbiotic ant nest inhabitants&#8211;on UPB&#8217;s shelves at present, and after enjoying this one so much I plan to check out some others.  Sorayya Carr, UPB</p>
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		<title>Slow Reading Begins a New Year</title>
		<link>http://universitypressbooks.com/slow-reading-begins-a-new-year/slow-reading-begins-a-new-year</link>
		<comments>http://universitypressbooks.com/slow-reading-begins-a-new-year/slow-reading-begins-a-new-year#comments</comments>
		<pubDate>Fri, 28 Jan 2011 01:37:28 +0000</pubDate>
		<dc:creator>Martin</dc:creator>
				<category><![CDATA[Slow Reading at UPB]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=801</guid>
		<description><![CDATA[On January 24th, University Press Books began our second year of Slow Reading Dinners. We were pleased to see several familiar faces from 2010 around the great table. Nick Crump read some “luminous bits” from Joinville’s Chronicles, transporting the assembled to the Near East of the Seventh Crusade. His lovely wife Eleanor treated us to some equally-luminous [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_806" class="wp-caption alignleft" style="width: 213px"><a href="http://universitypressbooks.com/wp-content/uploads/2011/01/IMG_20201.jpg"><img class="size-medium wp-image-806" title="IMG_2020" src="http://universitypressbooks.com/wp-content/uploads/2011/01/IMG_20201-203x300.jpg" alt="" width="203" height="300" /></a><p class="wp-caption-text">Hanna Darling reads from Gabriel Garcia Marquez</p></div>
<p>On January 24th, University Press Books began our second year of Slow Reading Dinners. We were pleased to see several familiar faces from 2010 around the great table. Nick Crump read some “luminous bits” from Joinville’s <em>Chronicles</em>, transporting the assembled to the Near East of the Seventh Crusade. His lovely wife Eleanor treated us to some equally-luminous passages from Peter Ackroyd’s <em>Venice</em>. The bookstore’s own Nicola De Robertis-Theye read from <em>Swann’s Way,</em>translated afresh by Lydia Davis. As an <em>amuse bouche</em>, Chris McCormick followed with two of Davis’ <em>very</em> crisp short stories. New faces also graced the table. Zoe Klippert, author of <em>An Englishwoman in California</em> (Bodelian Library), read from Louis Menand. Cal sophomores Hannah Darling and Prachi Naik also joined us for the first time, lending fresh voices to to some old favorites (<em>One Hundred Years of Solitude</em> and <em>Beloved</em>, respectively.). Please RSVP for the February dinner, on the 28th. Chef Erick is on sabbatical, so talented chef Maja Gluhovic is stepping in to surprise us with Balkan specialties!</p>
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		<title>The Art of Publishing at UPB</title>
		<link>http://universitypressbooks.com/the-art-of-publishing-at-upb/the-art-of-publishing-at-upb</link>
		<comments>http://universitypressbooks.com/the-art-of-publishing-at-upb/the-art-of-publishing-at-upb#comments</comments>
		<pubDate>Sat, 18 Dec 2010 18:11:34 +0000</pubDate>
		<dc:creator>William McClung</dc:creator>
				<category><![CDATA[Book Commentaries]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=757</guid>
		<description><![CDATA[On December 13, 2010, three legendary local publishers  &#8211; Malcolm Margolin, Lynne Withey, and Ernest Callenbach &#8212; came to UPB to talk about the joys and challenges of publishing in Berkeley over the last 50 years, mainly at the University of California Press and Heyday Books, where there has been an immense outpouring of creativity. [...]]]></description>
			<content:encoded><![CDATA[<p>On December 13, 2010, three legendary local publishers  &#8211; Malcolm Margolin, Lynne Withey, and Ernest Callenbach &#8212; came to UPB to talk about the joys and challenges of publishing in Berkeley over the last 50 years, mainly at the University of California Press and Heyday Books, where there has been an immense outpouring of creativity. A smudge on the lens of the house camera rendered most images useless, but something about the one below seems almost right as Malcolm Margolin sometimes describes himself as lost in a cloud of metaphors for his love of Heyday and publishing, and Lynne Withey sternly reminded us that university publishing is a business.</p>
<p><a href="http://universitypressbooks.com/wp-content/uploads/2010/12/Malcolm-in-a-Cloud-of-Metaphors1.jpg"><img class="aligncenter size-medium wp-image-759" title="Malcolm in a Cloud of Metaphors" src="http://universitypressbooks.com/wp-content/uploads/2010/12/Malcolm-in-a-Cloud-of-Metaphors1-300x155.jpg" alt="" width="300" height="155" /></a></p>
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		<title>Twain-a-mania</title>
		<link>http://universitypressbooks.com/twain-a-mania/twain-a-mania</link>
		<comments>http://universitypressbooks.com/twain-a-mania/twain-a-mania#comments</comments>
		<pubDate>Sat, 20 Nov 2010 22:31:10 +0000</pubDate>
		<dc:creator>Sorayya Carr</dc:creator>
				<category><![CDATA[Book Commentaries]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=742</guid>
		<description><![CDATA[One hundred years after the death of Mark Twain, the publication of his autobiography by UC Press is looking like the publishing phenomenon of this new century.  The excitement caught even UC Press by surprise as their first print run sold out, and they are churning out more as fast as they can.  Here at [...]]]></description>
			<content:encoded><![CDATA[<p>One hundred years after the death of Mark Twain, the publication of his autobiography by UC Press is looking like the publishing phenomenon of this new century.  The excitement caught even UC Press by surprise as their first print run sold out, and they are churning out more as fast as they can.  Here at UPB, we have just put a picture of the book’s cover on our bestseller table because we can’t keep enough copies of the book itself in stock!  We are looking forward to our event with editor Benjamin Griffin on December 16th.  For interesting background on the autobiography and the Bancroft Library’s Mark Twain Project, see <a href="http://www.eastbayexpress.com/ebx/mark-twains-last-stunt/Content?oid=2138536">http://www.eastbayexpress.com/ebx/mark-twains-last-stunt/Content?oid=2138536</a>.<br />
 <br />
And this is just Volume One!</p>
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		<title>BEST BOOKSTORE: Expert Pick</title>
		<link>http://universitypressbooks.com/best-bookstore-expert-pick/best-bookstore-expert-pick</link>
		<comments>http://universitypressbooks.com/best-bookstore-expert-pick/best-bookstore-expert-pick#comments</comments>
		<pubDate>Sat, 24 Apr 2010 16:07:11 +0000</pubDate>
		<dc:creator>William McClung</dc:creator>
				<category><![CDATA[Miscellany]]></category>

		<guid isPermaLink="false">http://universitypressbooks.com/?p=584</guid>
		<description><![CDATA[“. . . a specialized, localized haven. . . University Press Books, offering a super and sizeable selection of niche. The store&#8217;s intimate aesthetic is more a dream-library than a place of business. And this reflects its mindset, for the store is no profit-maximizing firm, but its own special ecosystem, privileging the small and the [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">“. . . a specialized, localized haven. . . University Press Books, offering a super and sizeable selection of niche. The store&#8217;s intimate aesthetic is more a dream-library than a place of business. And this reflects its mindset, for the store is no profit-maximizing firm, but its own special ecosystem, privileging the small and the slow, and savoring rather than consuming. Its genres pay respect to the particularity of literature, where fiction and nonfiction become laughable barriers. The store further challenges artistic norms in breaking down the author-reader boundary that most stores favor; the writer events are dialogue rather than diatribe. University Press Books is my Mecca for scholarship and thought. And to borrow the words of poet Brenda Hillman, it is ‘the love of my life. Well, one of them.’”  The Daily Californian, 15 April 2010, <span style="color: #800000;">Hallie Kutak, Co-Editor-in-Chief of</span><em><span style="color: #800000;"> Berkeley Poetry Review. </span></em></p>
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